"Data is priceless, but with the wide spectrum of discs available in the market, quality can be inconsistent. Imation is known for its reliability and now, beyond the reliability, users can own a CD or DVD with a personal touch – a design which they can identify with and call their own,” said Nancy Tan, Managing Director, Imation South Asia.  

“Being the leader in data storage, Imation thrives to deliver quality products to meet the storage needs of our users. With this new series of thematic discs and more designs coming up in the months to come, safeguarding your data has just become a lot more fun,” she added.